Pop-Up Store - End-to-End Implementation

From concept to completion, our team delivered a comprehensive solution for the exclusive Simplon x Breuninger pop-up store in Nuremberg, Germany. This innovative retail activation showcases the seamless fusion of premium cycling culture with luxury retail experience.

Our full-service approach encompassed every facet of the project lifecycle. Beginning with meticulous conception and striking design work, we established a clear vision that perfectly captured both brands' ethos. Our engineering team then transformed these concepts into pragmatic solutions, ensuring both aesthetic appeal and functional excellence.

The production phase brought our shared vision to life with precision craftsmanship and attention to detail. We managed all logistics, coordinating complex delivery schedules and optimizing the supply chain from manufacturing to installation site.

Our specialized team handled the complete on-site assembly and installation process, including technical integration of all systems for a flawless customer experience. This turnkey approach allowed Breuninger to focus on their core retail expertise while we ensured every element of the physical space aligned perfectly with their brand standards.

This activation stands as a testament to the power of collaborative retail experiences, creating a destination that engages customers and elevates both the Simplon and Breuninger brands in an authentic, immersive environment.